The Net Promoter System® is a management approach built on the Net Promoter Score®, which uses a steady stream of customer feedback to fuel constant learning and improvement at an organization. The Net Promoter System helps companies monitor the health of customer relationships, embed customer advocacy throughout the business and create a foundation for customer-led growth.
The Net Promoter Score, which allows companies to classify customers as promoters, passives or detractors, ties individual customer behavior to business economics in several key ways:
incredulously Spending behavior. Promoters typically stay longer and spend more than other customers.